Kia Ray
Kia Ray ხმელთაშემ დაახლოებით პატარა მანქანის ჭიპში ჯდება — სულ 1.6 მ #იჯრია და 3.6 მ სიგრძით. იყიდება მხოლოდ სამხრეთ კორეაში, სადაც „მსუბუქი მანქანის“ საგადასახადო კატეგორია ამ მაქსიმუმზეა შეფარდებული.
ისტორია და ადგილი
The Ray emerged from Kia’s desire to capture the booming Korean city-car segment while leveraging the existing Picanto/Morning platform. By shaving dimensions down to 3 593 mm long and 1 595 mm wide, it slipped under legal thresholds that confer up to 50 % purchase-tax savings, making daily commuting cheaper in Seoul’s congested streets.
დიზაინის ფილოსოფია
True to South Korean regulations, every millimetre is optimised: the boxy silhouette maximises headroom within the 1 700 mm height, while short overhangs and upright seating create usable cabin space despite the tiny footprint. Sliding rear doors and a tall greenhouse prioritise practicality in tight parking spots.
მონაცემები
The Ray is tuned for urban efficiency rather than outright speed; its top speed reaches 130 km/h, ample for Korea’s city-ring roads while keeping fuel consumption and insurance costs minimal.
ხმელთაშემ დაავალდებულა
Strictly a domestic product, the Ray has never been exported. It fills a niche created by Korean fiscal policy, serving as an affordable commuter and delivery vehicle for small businesses across the peninsula.
English version
Made solely for South Korea, the Kia Ray is a pint-sized urban runabout that hugs the strict 1.6 m width and 3.6 m length limits of the local “light car” tax bracket.
History & Position
The Ray emerged from Kia’s desire to capture the booming Korean city-car segment while leveraging the existing Picanto/Morning platform. By shaving dimensions down to 3 593 mm long and 1 595 mm wide, it slipped under legal thresholds that confer up to 50 % purchase-tax savings, making daily commuting cheaper in Seoul’s congested streets.
Design Philosophy
True to South Korean regulations, every millimetre is optimised: the boxy silhouette maximises headroom within the 1 700 mm height, while short overhangs and upright seating create usable cabin space despite the tiny footprint. Sliding rear doors and a tall greenhouse prioritise practicality in tight parking spots.
Performance
The Ray is tuned for urban efficiency rather than outright speed; its top speed reaches 130 km/h, ample for Korea’s city-ring roads while keeping fuel consumption and insurance costs minimal.
Market Focus
Strictly a domestic product, the Ray has never been exported. It fills a niche created by Korean fiscal policy, serving as an affordable commuter and delivery vehicle for small businesses across the peninsula.
